"It is said that a woman, in most cases, carries within herself the style of the era in which she was most charming. My lifelong role model was my grandmother, who experienced this stage in the 1960s."
The Day and Night Dreaming collection emerged from the personal story of fashion designer Vanda Janda. From her childhood in a Košice panelák, where, thanks to her grandmother, ordinary moments transformed into small rituals of luxury. Water served in a stemmed glass, a balcony turned into a beach, and a bed with the whitest, most fragrant bedding. A bed where dreams of the big world were dreamt... This very ability to create a feeling of uniqueness even from everyday life became the main inspiration for the entire collection.
"The Day and Night Dreaming collection can accompany every woman from morning to evening, in her environment, which she likes to keep beautiful and clean for herself," Vanda Janda describes the main intention of the individual pieces.
The project connects the world of the bedroom with the world of fashion. In addition to the Notes of Diva bedding, an apparel part of the collection made from characteristic Lejaan terry cloth was also created, moving between home comfort and social elegance.
"For the bedding, I started with the traditional stripe, which refers to a hotel. You know that clean, fresh, and fluffy feeling? But unfortunately, you also know that it's not entirely yours. It's hotel property. This collection is 'hotel-y' yours," Vanda gushes about the Notes of Diva bedding and immediately adds about its playful details: "I designed the embroidery as letters in different fonts. I was inspired by book covers, which belong in bed for me. The end of the sentence moves from the pillow to the duvet and gets lost on it, just as thoughts should ideally gradually get lost into dreaming."
The pieces designed by Vanda Janda refer to the aesthetics of the 1960s, a period of very playful and feminine style of dress. The models are also designed to be worn at home, while traveling, and in the city. The collection thus accompanies a woman from morning to evening. Exactly as its name suggests.
And why Lejaan terry cloth? Vanda sees it clearly: "It has an effective textured look and holds the shape of the clothing silhouette beautifully. I saw no reason to stick to conventions, so terry cloth became pieces in which you feel good both at home and, for example, at a beach bar. But why not go out for lunch in the city in a well-cut and well-sewn bathrobe coat?"
"Our cuts are quite simple yet subtly refined to the millimeter, carefully designed to be suitable for home, for a morning walk for coffee, but also for social events. Women might not fully realize it, but the body's movement adapts to the clothes they wear. It's great to walk straight and sit upright – in short, to feel like a Full Time Diva."
The basic idea is a simple yet powerful concept: to feel good wherever you are. In bed, at home, and out. White bedding with a delicate hotel stripe and playful embroidery elevates morning awakenings and peaceful dreaming at the end of the evening. Terry cloth garments, in turn, bring the feeling of an imaginary "duvet" that you can take with you into the world. The Day and Night Dreaming collection thus becomes equipment for everyday dreaming. For women who want to live their days and nights with lightness, confidence, and a touch of Full Time Diva energy.
Sdílet:
Lejaan Market returns: Give collections a second life